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Boman Irani Shines in P Mark Mustard Oil's Latest Ad Campaign
Laughter is the best medicine. Laughter is also a powerful mood-changer. And laughter – when used intelligently – can also be a highly...
Yashika Maheshwari
Sep 20, 20191 min read


Celebrating Boman Irani's Favorite Recipes with P Mark Mustard Oil
For the past two weeks, we have been sharing Boman Irani’s favourite recipes to celebrate his third exciting campaign with P Mark Mustard...
Yashika Maheshwari
Sep 17, 20193 min read


Boman Irani: The Man of Many Faces in P Mark Mustard Oil’s Latest Campaign
As one of India’s most versatile character actors, Boman Irani has been a man of many faces. His most iconic roles have often involved...
Yashika Maheshwari
Sep 14, 20191 min read


Boman Irani’s Favorite Chicken Dhansak: A Tribute from P Mark Mustard Oil
P Mark Mustard Oil has just launched a new three-ad campaign featuring Boman Irani, its long-term brand ambassador. These films are very...
Yashika Maheshwari
Sep 11, 20193 min read


The Oil That Celebrates Happy Moments
The festive season is close at hand – and it’s time to pull out all those celebratory recipes that enhance the festive fervour and create...
Yashika Maheshwari
Sep 6, 20191 min read


Boman Irani’s Favorite Prawn Curry in Mustard Gravy: A Celebration with P Mark Mustard Oil
The past month has been a hectic time for P Mark Mustard Oil and its brand ambassador, Boman Irani. The brand was working on an all-new...
Yashika Maheshwari
Sep 4, 20192 min read


The Mustard Cooking Experience
In the old days, when the kitchens (Rasoi) were outhouses set apart from the rest of the household, it was the delicious aroma of Mustard...
Yashika Maheshwari
Aug 30, 20192 min read


An Indo-Spanish Adventure Omelette
In an earlier post, we narrated the story of how potatoes and eggs ended up in the Bengal Biryani – because of the impoverished state of...
Yashika Maheshwari
Aug 27, 20192 min read


The Essential Characteristics of Mustard Oil: Why the Smoke Matters
Various foods have essential characteristics that underline their genuineness and purity. For instance, when you cut onions, your eyes...
Yashika Maheshwari
Aug 23, 20191 min read


Passionate about Carrot Paratha
In an earlier post, we told you about the history of the Paratha (or Parantha) – a traditional flatbread – which has a wide range of...
Yashika Maheshwari
Aug 21, 20192 min read


Correcting a Seasonal Misconception
There are some articles and websites that recommend avoiding Mustard Oil as a cooking medium during the monsoons because it is a “heavy...
Yashika Maheshwari
Aug 17, 20191 min read


The Ever-Popular Paratha
There is a misconception that the Paratha (or Parantha) – a traditional flatbread – was introduced to Indian cuisine by the Mughals. On...
Yashika Maheshwari
Aug 14, 20192 min read


Mustard Oil for the Monsoon
The onset of the Monsoons in India marks a time of high humidity, sticky weather and the risk of various fungal and bacterial infections....
Yashika Maheshwari
Aug 8, 20192 min read


A Royal Biryani from Bengal
1856 was a dismal year for Wajid Ali Shah. The British had taken over Oudh, and Shah – then the tenth Nawab of Oudh – was banished from...
Yashika Maheshwari
Aug 6, 20195 min read


The Right Way to Cook in Mustard Oil
When you prepare any recipe using cooking oil, the usage of the oil is simple and straightforward. You pour the oil into a pan, turn on...
Yashika Maheshwari
Jul 26, 20192 min read


A Delicacy from the Royal Kitchens
In his writings about the kingdom of Avadh , the famous Moroccan traveller Ibn Battuta fondly remembers Murgh Masallam as one the most...
Yashika Maheshwari
Jul 23, 20192 min read


Test your Mustard Oil
The past decade has seen growing consumer interest in Mustard Oil. Doctors (in particular, cardiologists) have been recommending it;...
Yashika Maheshwari
Jul 19, 20193 min read


Himachali Pumpkin Delight with P Mark Mustard Oil
Himachal Pradesh is one of the north Indian markets that P Mark Mustard Oil has been present in for many, many decades, and generations...
Yashika Maheshwari
Jul 16, 20193 min read


Traditional Moringa Achaar with P Mark Mustard Oil
Regular readers of this blog would already know that Mustard originated in the Himalayan foothills more than 4,000 years ago. There’s...
Yashika Maheshwari
Jul 12, 20192 min read


Memories… Delicious Memories
As a little girl, Sarita Kaur grew up in Quetta in Balochistan, Pakistan. She came to India long before Partition. In 1935 an earthquake...
Yashika Maheshwari
Jul 9, 20193 min read
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